Coping
with the complexity of today’s business environment is not about predicting the
future or reducing risk. It’s about building the capacity, in yourself, your
people, and the organization to adapt continuously and learn speedily, in order
to maximize the chances of seizing fleeting opportunities.
Here
the core distinction we want to play with is the distinction between thinking
about predicting the future and thinking about the dispositions in the present.
This shift is incredibly hard to think your way through, but it’s a way we act
all the time. For example, think about planning a family reunion. If you work
with a “predictive” world view (from a simple or complicated view of what a
family reunion might be), you might create a proposal for the event, listing
core outcomes you would have the event deliver. You might send that out to
family members, get buy in from the most important decision-makers, and then
work to deliver against your targets. To get buy-in you might have to create
targets that avoid what most people name as the last reunion’s major disasters:
when the teenage cousins spiked the punch and got great aunt Clara drunk and
when the twins fell off the deck and Brad broke his arm. In order to avoid
these terrible things, you create a no-drunkenness target and a safety-first
target. You eliminate all alcohol and call around to venues to check on their
safety standards.
I
am guessing this is not the way you would think about it. Our minds often turn
naturally to complexity thinking when dealing with family events even when we
spend most of our work time pretending we live in a complicated world. We are
more likely to learn from the past about what the system (in this case the
extended family) is disposed to do. Teenagers are disposed to push the edges of
the adult world in helpful and unhelpful ways. Little kids are disposed to use
energy, often physically. The grown cousins are disposed to tell stories about
being kids together. And, so on... How could you take your current knowledge of
the system to create a family reunion that was the most fun, without risking
life and limb?
Here’s
the next part of complexity theory. Now that you understand what the system is
disposed to do, you create ways to attract the behaviors you want and repel the
behaviors you don’t want. Teenagers like to push the boundaries of adulthood?
You could create ways for them to engage that freedom without access to
alcohol. Little kids need to burn energy? You’d put the reunion someplace where
little kids could play whether it was sunny or raining. This is obvious, right?
So,
why is it that when we are planning a corporate retreat, we don’t think that
way? We tend to create project plans, outputs, targets. We tend to ignore the
ways the system currently acts (and why) and instead focus on our aspirations
for the system—the way it rightly should be acting. We put our energy into defining
the future rather than understanding the present and what holds us in unhelpful
patterns (and what might create more helpful ones).
Imagine
planning a retreat with a complexity approach. You’d need to learn lots about
the individuals and the patterns of their interaction and work. You’d need a
sense of what sorts of things brought out their best and what sorts of things
brought out their worst (here my ideas about biggest selves and smaller selves
are one helpful lens). And you’d need to experiment with ways to create the
conditions you wanted. You couldn’t get it right every time—especially if you
were trying to do something that hadn’t been done before. But what evidence do
we have that the complicated world of targets and outlines gets it right every
time? By considering the “safe-to-fail” approach, you can think about risk and
reward in whole new ways.
Make
a list, describing things that are simple? Or complicated? And even more
complex? Now just begin to check your mindset about them. Are you treating them
differently? In what ways?
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